Balans
Balans is a clinical dietitian’s practice based in Chełm, Poland, known for its holistic approach to nutrition. The brand emphasizes a comprehensive view of dietary health, integrating various aspects of well-being into the nutritional guidance. The aim was to develop a graphic design for the logo that reflects both professionalism and the holistic approach to dietetics.
The logo I designed for the brand Balans is characterized by its simplicity and modernity, reflecting the medical nature of the practice while also incorporating elements that suggest a holistic approach. The clean lines and contemporary style convey professionalism and clarity. At the same time, subtle design elements hint at a comprehensive, all-encompassing approach to nutrition.
graphic design, logo, visual identity, print design, DTP, business cards, flyers, vouchers, UX/IU, web design, web development
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